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Brady Corporation is a world leader in high performance identification solutions that help companies improve productivity, performance, safety and security. Brady is an integrator of brand protection security technologies and a foundation partner of HP’s Global Product Authentication Service (GPAS). By joining the GPAS system’s highly secure product authentication codes along with Brady’s expertise in brand protection, Brady has a compelling strategy for preventing anti-counterfeiting and grey market activity. Brady’s brand protection approach includes combining the right mix of overt and covert authentication technologies, anti-tampering features, online brand monitoring and unit-level tracking capabilities on a global platform to meet a customer’s unique needs.
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